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Why Indian Tea Still Reigns in a World Obsessed with Matcha and Bubble Tea

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  Walk into any café today, and you’ll see it: neon green matcha lattes, pastel-coloured bubble teas with chewy pearls, and influencer-driven “drink of the day” boards. It seems like everyone’s moved on from traditional teas. Or have they? That’s the thing. Behind the trend wave, something deeper is brewing. And it’s not what you think. While social media hypes up new drinks every week, Indian tea, quietly and confidently, hasn’t lost ground. In fact, it’s gaining new relevance, and not just in India. Global buyers, wellness brands, and conscious consumers are circling back to what’s real, rooted, and reliable. And Indian tea continues to offer just that. Let’s dig into why Indian tea still rules the cup, even in a world racing after novelty. A Legacy That Goes Beyond Taste Most trendy drinks come with marketing. Indian tea comes with memory. Darjeeling’s floral elegance, Assam’s boldness, and Nilgiri’s crisp freshness each carry a regional identity. But what sets Indian tea apart ...
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Tea vs Coffee in Ayurveda: What Ancient Wisdom Really Says

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When craving our morning dose of energy, our hands go out to one of the two old friends: tea or coffee. Both provide comfort, caffeine jolts, and some age-old cultural rituals. But this comparison takes on a much more personal meaning when viewed through the lens of Ayurveda. As a premier tea manufacturer in India , we at Narendra Tea Company recognise the deep bond between a humble cup and centuries of healing tradition. Let's find out what Ayurveda says about these two popular drinks. Ayurvedic Tea: A Balancing, Supportive Drink Tea, especially spiced or herbal tea, is popular in Ayurveda. It's not only viewed as a drink but also a therapeutic practice that indiscriminately nourishes the body rhythm. Why Ayurveda Favours Tea Mild stimulant: Provides gentle alertness without overexciting the nervous system. Digestively: Ginger teas or fennel increase agni (digestive fire) without irritating the gut. Emotionally grounding: Shelters Vata and Pitta, supporting decreased stress, r...
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A Journey Through the Art of Tea Production

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Tea is not only a drink, but a rite, a culture, and a link to nature's plenty. The process from the lush gardens to your cup is an elaborate craftsmanship, integrating traditional techniques with modern know-how. For tea connoisseurs who desire the best brews, the subtleties of tea-making are important knowledge, especially in purchasing from tea suppliers wholesale . Let us embark on this journey of understanding tea production. The Essence of Tea Production Tea production is a multi-step process that transforms tender leaves into a wide range of flavours and aromas. Here are the key stages that ensure every sip is a delight: 1. Cultivation and Harvesting Tea is cultivated in certain climates, altitudes, and soil conditions. Skilled tea growers take good care of the tea bushes to nurture healthy leaves. Plucking happens during the growing season when tender buds and young leaves are preferred for the highest quality. 2. Withering Freshly picked leaves are spread to reduce the mois...
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